Luz is a peak performance, productivity, and accountability expert, and the founder of Soul On Fire Peak Performance Academy. Luz is like an Olympic coach, but for one's life. Luz works with wildly ambitious people who sense they have potential that is going untapped, and are ready to step up to the next level. They are no longer willing to settle, and are committing to raising their standards in all areas of life. Luz has been obsessed with peak performance all her life, and her expertise includes incorporating the best practices of neuroscience, behavioral science, mindfulness, and peak performance science, and having the aim of living a life that feels fulfilling versus just going through the motions of achievement for the sake of achievement.

Luz is also the founder and CEO of Konviv, the Friendly Money Coach App. Konviv allows people to make better financial decisions with the money that’s currently in their bank account. As users engage with the platform, Konviv uses machine learning to provide customized financial guidance through smart notifications and insights. Konviv is a game-changer for anyone struggling with their finances, living paycheck-to-paycheck, having irregular streams of income (contractors, realtors, etc), those that are part of the gig-economy, or anyone who just wants better tools to better manage their money.

Luz was born in Mexico, and is proud of her immigrant roots, reads obsessively, is an ultra-runner, and is proud of her hustler ways. Luz has a B.A. and J.D. from UC Berkeley, served for Teach America, and believes that tech is the medium by which we will drive social impact forward. Luz loves hard challenges, her latest hardest feat being completing her first 50-miler.

Peak Performance Guide to Achieve Your Full Potential Part 3

Today’s episode is the third of a three-part series with Luz Gonzalez. Luz is a peak performance productivity and accountability expert and founder of Soul on Fire Peak Performance Academy. She works with wildly ambitious people who have untapped potential and are ready to step up to the next level. Here are some of the amazing insights that were shared during this episode:
The importance of failure as a path to progress.
Why time doesn't matter when accomplishing goals.
The struggles Luz have been through and how she learned to be comfortable doing the hard things to explore her true potential.
Entrepreneurs add value by providing solutions to problems.

So, sit back, and listen to today’s episode as Luz shares her stories of perseverance in her journey as an entrepreneur.