Awesomers Podcast - Episode 16 - Kevin King

 EP 16 - Kevin King - Expert Insights about Taking Action, and Finding Solutions


 Awesomers Origin - We'll talk to an Awesomer about where they came from, the triumphs and tribulations they have faced and how they are doing today. An Awesomer Origin story is the chance to hear the backstory about the journey our guest took on their road to become awesomer. These stories are incredibly varied and the takeaway is that awesomers come in all shapes, sizes, backgrounds, creeds, colors and every other variation possible. On your awesomer road, you will face adversity. That’s just part of life. The question as always is how YOU choose to deal with it.
Kevin King is a serial entrepreneur who has been involved in e-commerce since 1995. He has been featured on Lifestyles of the Rich & Famous and Entertainment Tonight as well as the front page of USA Today and The Wall Street Journal. As a one-man show, he sells millions of dollars of product on Amazon.com, Walmart.  

He is a recurring guest on all of the top FBA podcasts, and popular speaker at Amazon conferences worldwide because he delivers actionable and tactical strategies that can boost your Amazon and e-commerce sales almost immediately. He also mentors sellers collectively doing over half a billion US dollars per year on Amazon in the Illuminati Mastermind, and he trains new sellers in his popular Freedom Ticket program. He also runs a private Facebook group for $1 million+ Amazon sellers where over 200 7-figure sellers share tips and strategies. You can learn more about Kevin and listen to some of the podcasts he has been on at amzmarketer.com

To learn about Kevin's actionable and tactical strategies to boost your eCommerce sales Click Here Now.



SHOW TRANSCRIPTION:


On this episode, learn how you can break the traditional system and build your own.


Discover the journey of Kevin King, a serial entrepreneur who’s sold millions of products in Amazon. He's also been featured on Lifestyles of the Rich and Famous, Entertainment Tonight, USA Today and The Wall Street Journal. Here are more gold nuggets on today’s episode:

  • How Kevin developed an entrepreneurial mindset early on his childhood.

  • The importance of prioritizing experiences over material things and why freedom is the ultimate payoff.  

  • And more insights on his words to Awesomers: Take action, find the solution!


So hit the play button and find out how you too can deliver actionable and tactical

strategies to take control of your business and life.

Welcome to the Awesomers.com podcast. If you love to learn and if you're motivated to expand your mind and heck if you desire to break through those traditional paradigms and find your own version of success, you are in the right place. Awesomers around the world are on a journey to improve their lives and the lives of those around them. We believe in paying it forward and we fundamentally try to live up to the great Zig Ziglar quote where he said, "You can have everything in your life you want if you help enough other people get what they want." It doesn't matter where you came from. It only matters where you're going. My name is Steve Simonson and I hope that you will join me on this Awesomer journey.


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Steve: This is Episode number 16 of the Awesomers Podcast. And You can find all the show notes and details at Awesomers.com/16. That’s Awesomers.com/16 to find today's relevant show notes and details often we'll put in links that we discuss on the podcast itself. So, don't forget to go there to check out all the details on this particular show.

1:41 (Steve introduces today’s guest, Kevin King.)

Now, today my special guest is Kevin King who is a serial entrepreneur and who's been involved in e-commerce since 1995. He's  been featured on lifestyles of rich and famous and Entertainment Tonight, as well as, on the front page of USA Today in The Wall Street Journal. As a one-man show. He sells millions of dollars of product on Amazon.com, Walmart and more. He's a recurring guest on all the top FBA related, that's Amazon SBA related podcast, and a popular speaker Amazon’s on conferences. Because he delivers actionable, tactical strategies that can boost your Amazon and e-commerce sales,  almost immediately. He also mentors sellers collectively doing over half a billion dollars per year at Amazon in the Illuminati Mastermind. He trains new sellers using his popular Freedom Ticket Program. He runs private Facebook groups and so much more all through the amzmarketer.com platform. And again you'll have links to all these things in the Awesomers.com/16 show notes to be sure that you can find the great Kevin King wherever he is. Kevin to me is one of the my favorite guys that hang out with and talk to because he's a fun guy, he's a no-nonsense guy and you know he is just a get-down-to-the basic facts guy and that's something I really respect. I think you will, too. And enjoy today's episode.

Okay! Everybody welcome back to Awesomers.com podcast coming to you today. And today, we have a special guest Kevin King and he's kind enough to join us from Europe Isn't that right Kevin?

Kevin: Yes, I'm over now London, England right now on a little speakers’ tour for Amazon sellers.

Steve: Yes. So again, Kevin is a really great speaker and an amazing entrepreneur on his own, Right?  But, we’re actually able to grab some of his time while he's on this literally European tour. Because Kevin, you're going to be in Europe like in the next 30 days roughly or something like that over a course a month to a lot of different countries, aren't you?

Kevin:  Yes, I'm originally from Austin, Texas but I'm over here for three weeks with my wife and I spoke last week at an event for Amazon sellers in German, Germany and Hamburg, Germany and this week I'm speaking three days here in London, England. Then next week, I'm heading over to another event in Romania and then another one over in the Ukraine the week after that and then back over to the pond again in another month for another event in Amsterdam in August.

Steve:  I love it! Well, this is why it's a great opportunity for Awesomers to listen to Kevin and his sought after because he knows so many great things and not just about running an Amazon business which I think is one of your specialties, Kevin. But, indeed, how the kind of, putting together business, how to think outside the box, is that fair to say?

Kevin: Yes. That's fair to say. Amazon selling on Amazon is the flavor of the moment but that's not what I'll probably be doing in the future always and definitely, not what I did in the past.

Steve: Yes. Fair enough. So, if I ask you to summarize the kind of what do you do, if a stranger comes up anytime and goes,  “Hey! I heard you're Awesomer something, what exactly do you do?” How would you summarize that for him?

Kevin: Yes. I get this question all the time. From immigration officers, from guys in the taxi, from people in the restaurant, they look at me, they look at my wife they're like, “Wait a minute there's a disconnect here. What the hell she's pretty, you're fat and ugly and old”. So, “What the hell do you do?” and I say, “I'm a professional hit man. That's really the reason I'm over here in Europe, ‘coz I'm taking care of business. As soon, as I say they usually you know it's sounds like “Alright, no problem.”

Steve: Immigration guys love that.

Kevin: Which passport should I use today? But, no in seriousness,  Right now, I actually, for the last three years, I've been selling on Amazon so it's an e-commerce business. The short answer is “I do e-commerce.”  Which, right now it's primarily as a seller on Amazon. So, I have a seven-figure business with five different brands selling on Amazon. Then, I also teach people how to sell on Amazon. So, that's everything from new people that don't know you can sell on Amazon. And, how do you make good in this opportunity and how can you make just incredible are all eyes and just grow to a million dollars in sales, superfast, and leverage the platform for new people and then also, I have something that Steve you come out and spoke at one of our events called the Illuminati Mastermind which is more for people who are already in the business and they're just looking for a leg up and looking for some extra tactics and tricks on how they can 2, 3, 10x their business and so that's what I do.

Steve: Yes! And it's a really an excellent event by the way and what's the name of the training program, for everybody's reference. And for Awesomers out there listen! Don't worry about scratching down notes at the end we'll have all the show notes with links to all the relevant things that have come up during the show including the Illuminati Mastermind and what's the training called again?

6:33 (Kevin King talks about the Freedom Ticket for Amazon training.)

Kevin: The training for new people or people who just start showing on Amazon,  it's called Freedom Ticket. So, it’s freedomticket.com.

Steve: We will get that linked in there for you. So, I love the fact that you're always about helping entrepreneurs. That's a big component, you know, how I spend my time and how I spend my day and some I really respect. So, before we kind of carry-on talking about all the things that are cool and happened it today let's dive back it a little bit in the background you mentioned you're from Austin, Texas. Where you actually born in Austin?

Kevin: No, I was born in a navy hospital in Virginia as my dad likes to say I was a seven dollar baby. He got a really good deal or he should have paid the money. Sometimes it depends on which way. But, I don't remember lived in Texas pretty much my entire life. I went to school at Texas A&M University I got a degree in marketing there.  I grew up in the Dallas area, at North Dallas area near DFW Airport. But, I've lived in Austin since 1990 it took one year. And, I was in Phoenix for a year but other than that pretty much been in Austin.

Steve: Nice! Well, Austin is a beautiful area for sure and a lot of tech stuff happening there definitely the place to be if you like that sort of thing. So, what about your dad? It sounds like he was in the Navy based on the Naval Hospital. Is that, what did your parents do at the time you were born?

Kevin: Yes. My parents, my friend. So, actually were teachers originally and my dad knew back during the Vietnam War he knew he's going to be recruited or drafted so he's like, “Screw that I'm not going to…  I will not choose, I'm not going to take what they give me.” So, he went to military Navy school and was a gunboat pilot or in charge of six gunboats. Actually, in Vietnam if you ever seen Apocalypse now on the movie, those little gunboats going up and down the river. He had a fleet of six of those that he was in charge of. So, and then my mom was a teacher and then she worked for American Airlines and when my dad got out of the Navy he was a social work for the Social Security Administration.

Steve: Well,  I also love the smell of napalm in the morning. So, we got a lot to see!  So, that's a very interesting background so did you imagine when you went to university that you would be an entrepreneur someday? Or how did they you know imagination start to spin towards doing your own thing?

Kevin: Sure, yes. I'm 50 years old and the last time I got, what they call them W-2s or W-9. So, what are the hell they call them out I think was a 17 years old. So, I have not, nobody has written me a paycheck and as an employee where they take money out of the check, I've not received one of those in 33 years. And so, my entrepreneur stuff goes back to when I was about three years old. When I was 3 years old and am living in San Angelo, Texas, I would beg my mom to take me down to the local Gibson's or whatever the supermarket whatever it was back in the day Piggly Wiggly or something like that and I would buy the little one cent bubble gum. That, big bubble gum but she just big, all red thing and has a little cartoon on the side and you stick in your mouth and get them for a penny or two. Back then, this is in early 70s or something. And, I take them back into the neighborhood and I'd set up a store in the garage and all the neighborhood kids would come over and I'd sell it to them for a nickel. So, I was 3 or 4 years old when I was doing that. I would take my mom, I have  empty oatmeal containers, a big Quaker Oats, I think it was at the time and they came in like these not styrofoam but like these cardboard, cylinder, like, round cylinder containers and you could put the lid on and once they were hauled out they'd be like a drum. So, I would sell those for a dime, get to get a drum set. Whatever, so, that started it, and my entire life, and I was the guy that was, when I was in middle school Casey Kasem would come on and say “Here's the top 40 songs”. You know, every Saturday or whatever it was Sunday morning we listen to that. I would transcribe that down, I'll go get the Billboard magazine from a local library. This is the days before the internet and see what the top 40 was. And, I put up my own little newsletter so the kids in my class and say, “Here's the top 40 songs if you want to do buy the album”. This is back when there was record albums if you want the album you know AC/DC back in black is in 1999 or you know Rolling Stones or you know Start Me Up is 17.99 and I would get my mom the nearest record store, it was 15 miles away or so. So, very Saturday or so. For that, for a while there my mom would take me down to the record store and I'd whatever orders I had, I'd buy the records and bring him back and I'd make buck 2 on each one, something like that. I did that.  I would pick up aluminum cans on the side of the road, I and my dad, he would go out on a Saturday or Sunday go down some country road. He'd dropped me off and he'd go mile up the way. But, he could still see me in the rearview mirror you know see where his son is and he'd take a book or something pull off on the side of the road, read a book and I'd go work both sides of roads, picking up aluminum cans, and then take them in and get whatever it was 20 cents a pound or something like that, for him. Built the whole car those bags of aluminum can as I crushed them will get figured out you crush them, make more space.

I mowed yards, I had 15 or 20 yards a week that I'd know from the age of like 10 to 16 or so. I would even paint numbers on curbs. So, some new neighborhood in Dallas was booming, it's still blooming. But, back there is really booming. So, I would go out and get a stencil set without 0 through 9 and go door to it with a paint bucket in, like three different colors and some masking tape and go door-to-door on these new neighborhoods, and say, “Hey, would you like me to paint your address? 192 or 20 about 2001 or whatever it is on the curb. The left side was, three bucks and both sides is five bucks” something like that. I would do that.

And, I even go to Boy Scout camp. One time, I remember I went to Boy Scout cabin and I snuck my paint set into my duffel bag or whatever. Because, I knew if this Boy Scout camp has come out in the country, I knew they’re new in this new neighborhood. If I just trek through the woods for like ten minutes, I crossed this pond, I could go into this fresh neighborhood like fresh meat, nobody had gone in there and painted curbs. And so I disappeared out of this boy cap Boy Scout camp. One afternoon, and I was 12, 13, 14, May 14 something like that early teenager. And people are like freaking out looking for me, everywhere. Where Kevin go? Where Kevin go? He disappeared, oh my god! This is in the days before. People were so worried about child molestation and abduction it wasn't the big thing like it is now, but still people freaked out. They called my parents and like “We don't know where he is”. We dropped him off there. “What do you mean you don't know?” So, my dad comes out. He's like, I guess he goes in the garage or something. He knows it's the paint buckets missing or whatever and he said “Okay some of the bitches like snuck off somewhere, make some money…”  So, I go to the next neighborhood. He goes, I'm painting the curbs, I'm sitting on my knees, you know, painting some numbers on its curve, and up comes my dad just parks the car like right and didn't say anything I like, look up as I go “Oh shit”. So, he lets me finish. He doesn't get out of the car, don't honk, didn’t do nothing, just sits there, you know. Was that intimidation look from your dad, like you know, you're busted, you know you're in trouble, and so you have to like he's not coming to me, I got to go to him.

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14:56 (Kevin talks more about his background and origin story.)

Kevin: So, they took away my paints and I wasn't allowed to paint numbers on the curb and took me back to the Boy Scout camp and said “Don't you dare leave again.” I mean I did all kinds of crazy stuff like that!

Steve: They drive for you to be a kind of hustle and your own thing making what do they call them side hustles early and often for you. Well, how do you think that became part of your DNA? So, early when you're around people who are either teachers or you know military or whatever that we're not from that .

Kevin: Yes, I mean it's not  that my family own a lot of businesses. It's not like I inherited from someone who got it from somebody, but my father is ultra-conservative. I mean he's the last guy, he'd lose sleep at night if he owed somebody $10 via an invoice. It'd freak him out I mean just the other day the guy was 76 years old and he never sent a wire transfer in his life. And so, he was trying to get a refund from an airline down in South America and that I guess, it's past the six-month time. That, they can do it on the credit card so like, “Yes, well, we will wire you the money and he's like, “I don't know”. How would I tell him? What I do?”  “I don't understand this. What do you mean?” You know, “What's an ABA number? I called USA and they gave me this stuff and I gave it to him they said it's wrong so…” Yes! He's that kind of like super conservative, ultra cheap. So, I didn't get it from here, my mom's a little bit more on the risk-taker side I guess, but my dad allow her to do anything. She at one point, wanted to open like a computer business or something but she wouldn't allow him to do that. I mean it! My entrepreneur stuff worked all the way up. And you know, I worked at McDonald's, I worked in Italian, I delivered pizzas. When I was delivering pizzas it was like 3 bucks an hour or something like that base pay and I make tips. Well, I this pizza place I would figure out the system, I'm a guy who figures out systems and how to break him or beat him. That's what my wife says, I'm a rebel. So, I'll figure out the system and figure out the way to beat it. So, like I was delivering pizzas, I would go in and you know, there'd be ten pizzas coming out of the oven and I'd be like, three drivers back there waiting to take these pizzas. And, I would look at the map and I could tell in my head, I have a kind of a photographic memory. I could say, “Well, if I deliver this one first of this apartment, and I can go over here, and then come here, I come here, then come here, then come back, and this is very efficient routing.” I can bang bang, bang. So, I take seven of the pizzas and the other three drivers get one each. But, I was making ridiculous money delivering pizzas you know - as a 17 year old, 18 year old, making two three hundred dollars a day. That's a lot of money and so I made so much. I mean in college I would use the, in college I had some friends and we'd like to drink. So our apartment became like the…

Steve: Wait a minute. So in college, you like to drink! Everybody write that down. That’s a good one. Carry on.


Kevin:  And so, in college, we all like to drink and so I was like you know, I was like screw this. I'm going to go take a bartending class. And it wasn't an official class but it's like, Community College kind of thing or whatever. So, we went, they teach you on how to make different drinks. But, the problem is, one, I think I was underage. But, two is everything is water. So, you get the bottles, you have the Jack Daniel's bottle, and you have the tequila bottle, and you have a vodka bottle, and all that stuff. But, inside it's just water. You know, colored water! So, you're just learning how to mix and everything. I was like, “This is bullshit. I don't know what this stuff tastes like.”  So, I went out to a bar like one of these furniture rental places. You can rent like a little miniature portable bar. Right at a bar went and bought couple hundred dollars. Three hundred dollars worth of liquor and, all the mixers and everything. And, of course, our apartment is for guys living there. Now, we became the apartment. We were a cool apartment. We painted the apartment. I was like, you know, “I'm not going to pay for everybody doing this stuff.” So, I wrote a little computer program. This is back on the Apple 2 days, I think. So, I wrote a little basic computer language, rural computing program, to keep bar jobs. And so, I have all the recipes in there, and I keep bar jobs. So, my buddy wolf comes over like, “What do you have?” and “I'm having a hurricane, and a margarita” “Okay. That's 42 cents!” So, he'd have a tab and every week I'd say, “Okay, you need to pay me. Well, then I decided I'm going to put this out. I think, I have a pretty cool program here. So, I'm going to advertise this in the back of computer world and some of the computer magazines and so I went out and I bought little display ads in the back of little computer magazines and said, “Hey buy your  bartender set” or something like that. This little program on a little floppy disk at $49.95 or something like that and I use the computer at the school the university's computer lab to print all my brochures to design all my manuals and everything. They caught on to it you know and I actually got called into the dean's office and said “Hey, no using of the computers and the printers and the laser printers and everything in the school for your business stuff.” I got in trouble for again.

Steve: Again! You got in trouble again. First, in Boy Scout camp now again…

Kevin: Yes, right! That's right! And then I went in college also there was a class called Bana 2:17 at Texas A&M University back in the late 80s and every sophomore that was studying business would have to take this class. A&M is a big school, you know. Right now, it's like 50 hundred thousand students I think when I was there it was in the 30s. But about a thousand students or so on and majoring in different fields of business would have to take this as a mandatory class in their sophomore year. It was, how to learn how to program in basic. A basic computing language which most people don't even use anymore but it's the fundamentals and the logic of it and it was a weed out class. Just a lot of people just couldn't understand it. The teachers weren't teaching it very well so I started doing private tutoring. I put up little banners around the around the University in the library and stuff they pull off this tag and call me in for I don't remember what it was eight five bucks an hour or something, “I'll help you out”. Well, that started just taking off. I went from like one student to where I was renting out a room in the library, it had twenty students at once and then just kept growing and so by at the time I was a junior I was like what they did is I had like three or four different professors and they would teach these. They would have these classes, standardized tests so no matter who your professor was on these three days these are the dates of the test. So, I would get that syllabus in advance and under the Texas Sunshine Act you can get the mailing list of any college student you know in Texas. So, you can actually go to the registrar's office and for a fee, it's a very small fee, you can actually get a mailing list of all their addresses.  So, I found out this special law and so I went into the registrar's office began to say, “I want to know all the students and I want you to print them out for me on little address labels” and so I would go to a Kinkos, place, make up a little flyer and say on these three dates during the semester, like the day before each of these standardized exams, come to the College Station Hilton and I'll teach you in two hours how to pass the test. For two and a half hours whatever it was for $15 and so that turned into about five hundred people, about half the people taking the course every time coming. So, I was making ridiculous money and just going up there in front of people and teaching them how to pass a test of course the professor's didn't like that so they would badmouth me. But, everybody that came said, they're learning more from me than they are from them and their understanding it better and so I was able to ride that wave for a little while too so I had.

Steve: As you said earlier you know you want to either break the system or you know make your own system to you know kind of make things better and that's a really good example. To me, I love the fact that I didn't realize you were teaching way back then.

Kevin: I got out of it for a while. I mean I didn't do it for a long time. I became the guy behind the scene and my other businesses, before I started teaching stuff a year, about a year ago, actually.  February of last year is the first time I got back up on stage since college. That's a guy behind the scene, a little puppet master and didn't really want to be in front of scenes and so it took me a little while to get back into it, but the reaction I get is people ,I guess I explain things in a way that people appreciate and so I get some really good feedback and so that's led into a lot of speaking engagements all over.

Steve:  Well, you're definitely a very good teacher. The way you break it down, you also add in humor and others along the way which helps people stay engaged but the takeaway is that the professors were mad back in that University story because now you could teach them in two hours really what they were spending an entire quarter whatever it was, to learn.

Kevin:  Exactly.

Steve: That's the difference between a kind of the efficiency of a really good system or a really good idea versus let's parse this thing out so we can charge the money for this course.

Kevin:  I mean, I did that and I mean that, that episode with that led me into direct marketing you know mailing out flyers to the college students doing the ads in the back of the computer world or computer science magazines or whatever it was back then. they gave me a taste for direct marketing and so. Then, I studied you know started getting magazines and reading books and they weren't teaching this at school. Most of what I learned in business I haven't learned in school. I've learned by doing or by doing on my on my own. And so, I learned that and I became one of the top 40 name by Target Marketing Magazine when the top 40 marketers under 40 when I was like 23 years old. I started up basically a catalog for like college students. We had little door all kinds of dorm stuff you know everything that you need in your apartment or dorm little dorm refrigerators little basketball hoops that you put over the trashcan, little beer shot glasses. That's why I developed a whole lot of four color print catalog with professional photography advertise that, mailed that out, had a staff of like five people working out. We just went in a second apartment, my apartment complex and we just set up shop in there. I did that for a while and I’d self-fund it so I was completely undercapitalized. And then that led into…I took a trip to Hawaii. My mom worked for American Airlines as I said earlier. And so I could fly, basically, anywhere for free. And so I played a football game at the University of Hawaii back in 1990, an opening game. I was like “I'm screwed. I'm going to Hawaii.” I had no money. I’d only have like 200 bucks or something. So, I got some little rinky-dink apartment. And at that moment,  I had known when I was in a transition period. But, I went out there and on the last day, I had some extra time to kill before Kate going to the airport. So, I went into downtown Honolulu or whatever and there's a whole bunch of clubs there. And, some of these clubs were for you know basically topless bars so I went into one of these clubs and it was middle of the afternoon, there's nobody there. it's totally empty, totally desolate. And, I'm like talking to one these girls. I didn't have any money to pay for a dancer. I think I bought a coke or something, you know. And, she's like, “Yes, we got medical insurance and we got this and we got that.” I'm like, “No, this a strip club. This stuff you see in movies is the places where the druggies and the weirdos and the perverts go such today.” “No, no this guy that owns this, he 's out of Florida, you know. He's got these like mansions. There are strip clubs with marble floors and pays for that strippers’ college education and our dental.” and I was like, “No, no.” So, I walk out and at the front they had like little VHS tapes like the making of the dollhouse calendars or something like that. So, I wouldn't want one of these BJ's tapes. got back to Austin popped in the machine and this guy on this boat cruising around the Bahamas, with like 40 naked hot chicks around him. I'm like “this looks fucking cool. This is what I want to do. So, that led him to me doing research on the adult business and so I would use my mom's pass. My mom's free pass. I flew all over the United States. This is before the internet. In which, I would go, literally, I'd go to the library go to Atlanta library, the Seattle library or the Minneapolis library. And I research on microfilm all the articles that have been written about this strip clubs grand openings, the problems, everything that would go to clubs. And I take notes. I'm like little literally in there. Like taking notes like “Look, this is how they charge, its how they set up the front desk, this is how they do, the DJ's over here at his booth looks like this.” And I take all these detail notes and with the idea that I'm going to put together a whole business plan to launched one of this in Austin. And so, I needed to raise like three million dollars. So, I put together a big, like 200 page business plan. I even put fake ads out in the newspaper said “New Club Opening Soon, Apply Here.” And, I got applications. I went through the whole process, I never opened the club. But, I had all this data. So, I'm sitting on all this data. And, I'm literally sitting on the can. One day, I'm like what can I do?  I'm like a notebook in front of me, whatever. And, I'm like, I'm going to put on some statistics so, I actually curated the data and I determined that these are the top 20 cities in the United States where strip clubs exist, you know. It's the biggest I had. Because in Texas you can get some of these states you can get their liquor sales so you can see what a closed public information you can see what the club is doing. So, I ranked them. Let’s say, the Dallas-Fort Worth, that is 37 clubs, you know. And, they're doing, I'm making up numbers here, but, you know, they're doing ten million dollars a month between a mile. Atlanta, they're doing six million and Seattle they're doing three million, whatever. I ranked them! And, so then, I put a list together and I faxed that to Entertainment Tonight, I think a local news station, a couple other people. Just faxed it, you know. Suit in my underwear. My little one-bedroom apartment fax it. Two days later, there's a film crew from Entertainment Tonight, in my apartment filming me. And that leads to CNN going to Dallas and going on CNN and then it leads to me being flown out to Los Angeles and appearing on lifestyles of the Rich and Famous. I was 24 years old I became the de-facto expert in that business. Because, I had all this data and statistics. So, I ended up being in the front page of The Wall Street Journal, and USA Today, you name it, In Redbook magazine, whatever, I was the guy. And so, I had people coming to me. Actually, I said I'll leverage that and start a magazine like for the industry. No nudity, no nothing it's just like a business magazine almost for the industry but a nice color glossy magazine. I was 24 years old, able to convince a printer in Chicago to front me thirty five thousand dollar line of credit. I got a few ads. And out of that, I was nickel and diming this, you know. Robbing Peter to pay Paul. And now that I got a guy out of Detroit who called me up said “Hey, I'd like to hire you as a consultant. Fly up to Detroit, I'm looking to open a club.” So, I took the gig and went up there and this guy had a serious cocaine problem. He is….

Steve: What? Drug and strip club? That’s an unlikely pair.

Kevin:  This guy, I mean I was all business. This was, I wasn't in that business to get laid. I wasn't in that business for side benefits or I don't do drugs, I've never smoked even a joint. That wasn't my gig. It strictly is money. It's strictly business. And, so this guy turned out to be a mafia. His family owned carpet store literally mafia. But I didn't know that at the time. I needed some money for the magazine so he's like, “How much you need?”  “Ten thousand bucks.” It was a lot of money to me back then. And I said, “Here you go. Here's a check $10,000.” So, I go back to, I was living in Arizona at that point briefly. He decided he wants to move to Arizona and comes down there as owner to check on his business and he started to put twists on a girl she wants to be on the cover you know she's going to have to do something to get on the cover. I'm like, “I don't like this shit.” So, he started get a little bit more involved. To make a long story short, after six months or so we parted ways. I had this guy was mafia major mafia…I could tell you mafia stories you know we friends would come visit him you know. We go to a restaurant and they'd walk out and they had one of those remote starters for their car you know anyone go to their car starter that started from the walking out the door you know make sure everything is okay. It was bad. I mean, this guy had one of the first mobile phones. It was big bricks he's always on there and doing stuff at the…yes, it's just a lost stuff. So, when I moved out he's like, “No you're not going anywhere.” You know he accused me of a bunch of stuff. I had to call the police to move out of my apartment. Basically, that's escort made to move out of the apartment. So, it was a bad situation and he followed up on that few. That time a little baseball cards were becoming a hot thing with girls on them. And so, whether it was the clubs or whether it was the magazines or whatever it was. So, I pivoted into that and we did that for awhile. And that, worked really well and they were riding that trend for a while.

Steve: That's amazing! The creative way that you keep putting their little dots together, you know. Whatever compelled you to gather that data in the first place right to open a club that eventually you put aside. You decided you weren't going to open a club.

Kevin: I can’t raise money. No one can give me that kind of money at 24 and no experience.

Steve: Yes, having a 24 year old show up say “Hey I want to open a strip club, give me money” but the fact that you were able to parlay that into statistics or some industry trends and then so many people were interested. The fact that whether it said Entertainment Today or Wall Street Journal any of the others you mentioned. Hilarious and amazing just the way your Awesomer mind thinks about putting those little dot there, very few people think like that.

Kevin: Yes, I would probably agree that I'm lucky I have both creative and math skills. You know most people have one or the other but I have both and I can usually see a big picture. I'd never get down, you know. I've had a bankruptcy I've filed for bankruptcy because I didn't pay my taxes for awhile, you know. I was taking other business when I was in my early 30s, we were working off a cash flow, basically and so instead of the money that we were taking on employees checks, we didn't give that to the IRS instead we were buying inventory or whatever that caught up to us and so the only way for me to get out of that was to basically file bankruptcy and that didn't get me out of it. It stalled it. Then, I negotiated an agreement with them to pay like 300 bucks a month for the rest of my life. And not one off you know. It was a long period of time, 20 years or something 10, 20 years. I think, I paid two payments and then I never paid another payment. So what I did, I was able to be creative and lay low and after ten years, I actually got a letter from the IRS that says, “You no longer owe all this money.” By then, fifty thousand dollars it turned into three hundred thousand penalties and interest and whatever but it all completely got discharged by the IRS. as uncollectible or whatever. But, in the meantime you know I was struggling and but I was building myself back up so I never give up. I never get down if something doesn't work it's just on to the next thing.

Steve: well I tell you that's a really good lesson you know even early on I had first hand exposure to kind of that employment taxes scenario which is very complex and cumbersome and when new employers especially don't understand it they can find themselves in a heap of trouble without really knowing all of the ramification right. Just saying I have an employee and paying that employee is just the beginning of your pain. The long arm of the IRS will reach deep in your pocket.

 

Kevin: Yes, I don't recommend that to anybody. I mean it's something that now I make sure everything is, every T is crossed and every I is dotted so that's not something I would recommend. It's just that, I've been there and I mean, I’ve been audited by the sales tax guys twice for internet businesses, you know. But, used to have a subscription business $29.95 a month in the state of Texas came and said, “Hey you're showing these tax reports that you're bringing and a half a million dollars a quarter or whatever on this business but you're only paying us three hundred and fifty dollars in tax”. Because well,  we only charge tax for the Texas people but then they came back and they said, “No, you go to charge this, some rule up to twenty five dollars.” So, they find us and a bunch of money just for an internet subscription I guess anything like I don't know what the rule is now it’s anything over twenty five dollars is taxable or something. No matter where it came from. So, I've been through audits, I've been through I've been through the wringer. Yes, as you can see.

Steve:  This is where you are today it’s because of that entire early event on.

Kevin: Yes.

Steve: You know, for us... go ahead.

Kevin: No no go ahead.

Steve: I just could say for you know, for the listeners of myself, when we're able to kind of see the journey and see you know not just the creativity, the unique path that everybody takes, it's easier to kind of go alright well maybe you know I understand that I thought I was going this way and I ended up having to take  a more secure route. That's normal and I think your example, because everything you're doing today is really amazingly valuable to the communities you support and I presume to your own business financial bottom line as well but it took you so much experience to get to where you are today, yes?

Kevin: Yes, it did! My mom likes to say that what I'm doing right now, the teaching and the Amazon business she's like “You've been training your entire life to do this”. So, it's kind of what you just said the last 20 years, 25 years before I do is I was doing direct marketing and understanding one-to-one relationships which is what the internet is, what marketing is. I was making trading cards. But, we're making high-end trading cards, the high-end with gold signatures, and all kind of stuff, and we were doing that, you know. I was printing calendars and trading cards in Korea. So, I was doing the importing side of it. I had enough business where we did internet marketing, we printed a high-end coffee table books, had a subscription website. So, I know the whole internet side. I got my hands dirty there. I can do some basic coding. I mean, I'm no expert or anything but I can go in there and muck something up, you know. Or make it enough. I don't have to make simple changes or get myself in trouble so and then this Amazon thing comes along and it's like okay this is perfect, you know. I don't need a training course. I didn't take any courses. Nobody taught me. I just watch the podcast and watch a couple things and then I just became a student, you know. I just devoured information listen to every podcast, read every blog, found every Kindle book, whatever and is too valid information participate on Facebook groups and I'm sitting on all this information I'm like I can leverage this even more by teaching it and then I've got the experience of doing it. And so, that's why I said okay, hey you know I'll show people how to do it because it's complicated to a lot of people that are getting into it they might understand one port part of it and I got frustrated with all these there's three or four hundred different literally three or four hundred different courses on the internet that say sell on Amazon get rich you know drive or buy a Lamborghini tomorrow and I go retire on the beach in Mexico next week. This is simply not true I got frustrated with that and so I like screw this you know I'm going put up my own. I'm going to show people, “look this is a real business”. It's a really great opportunity there's probably been nothing better that's more stable in the history of business to grow rapidly and to build something than what you can do right now. But, this is what it takes and this is the real life of it. And I don't sugarcoat it and when I go onstage you know I’m like these are my fuck up, these are my good things, this is what works. And I think people resonate with that and they like to hear that because most times when you go these conferences as speakers do incorporate speak, people that aren't in there getting their hands dirty, they don't know what the hell they're talking about they're afraid to talk about it and I'll come up and say that's bullshit and it doesn't work that way this is how it works.

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Kevin:  Some of them don't like it but for that reason you know I seem to be fairly popular on the speaker.

Steve: Well no doubt you're highly in demand but  it is because you have absolute objectivity and credibility. You don't care what other people's opinions are. You base your opinions on facts and experience, yes?

Kevin: Yes, that's true and I keep doing it. A lot of people start teaching that's all they do and they really don't they quit selling. Well they're not very involved in that. I keep my hand in that and keep running that side too. I'm not trying to grow up you know 100 million dollar company that's not my goal, you know. I'm kind of the inverse. I'm not the guy who's got a corporate job and it's always wanted to be an entrepreneur. I'm going to quit my job and start a business. That's not me! Oh I'm not the guy that's like “Hey, I'm tired of working for the man, going to work every day from 9:00 to 5:00 and punching the clock”. I want to go travel the world. I've traveled abroad. I mean, we said some horror stories and some of the stuff I've been through. But one of my businesses did very well. We did very well on pay-per-view television, do very well on the internet, and YouTube kind of killed the business and some other stuff killed the business. But, from 2007, when I turned 40, I said I'm going to travel for the next year. I'm just going to every month I'm going to take two weeks. I'm going to go somewhere I want to go. In the other two weeks, I'll be in the office. So, I set the whole company I had a partner. You've met Mark.

Steve:  Yes, he’s great!

Kevin: We set the company up and so I would leave for two weeks and I'm not a backpacker guy staying in hostels but I don't have to stay in the Four Seasons or you know whatever. But let's say in a reasonable place I go and I don’t want a bus tours and that kind of crap. I'd hire a private guide and take me around, you know? And someone wants to come with me, friends or family, whatever. We're welcome to come in. So, sometimes they did friends, were family sometimes I went by myself, I didn't care. With that one year turned into seven. So, for seven years I literally did that from 2007 to early 2014. I was basically working the business for two weeks and traveling for two weeks and as a result of that, I went to 90 countries, all seven continents.

Steve: 90 countries that is a lot of countries.

Kevin:  I met my wife on one of those trips, you know. Unexpectedly, in Colombia and so you know, in the end it's everything has worked out. I've already done all that. So, I don't need to do that. So, I'm not trying to build a company to 100 million. Five to ten million a year, I'm more than happy. It satisfies my needs and I can live a good life.

Steve: So this is an important thing for, I think the Awesomer listeners out there to recognize you know you hear the hashtag hustle all the time. You hear you know “If you're not working 24 hours a day you know don't bother trying to get anything done.” and that's not really the way it is in my opinion. I think working hard is necessary, I think applying yourself is necessary, and educating yourselves necessary. But the way that Kevin has just described the freedom of being able to travel in 90 countries and he has no need to stay at the Four Seasons or in my case I don't have to have the coolest car or the coolest house or this or that. I just want a reasonable lifestyle but ultimately, I want freedom and I mean to me and that for themselves.

Kevin: Yes, exactly and you only hear once you know the work, work, work.  It's not all about chasing dollars you know. It depends on what your goals are in life. I don't need to show, I don't have a fancy car, I've got nice things in my house, I'm not going to  stay in a shitty hotel. I'm going stay but it don't have to be the Met and you know I look at it, it's a value thing at seven hundred dollars tonight for the Mandarin Oriental or two hundred dollars a night for a room that's pretty much just as good. You just don't have the clout of stunners that's totally fine with me but I'm not going stay in the $50 a place, if I could avoid it. But, I have the money to do that but to me it's about the freedom. I mean that's why I do the entrepreneurs thing. But, life is about the experiences you have and the people you meet. Those can never be, especially the experiences, those can never be taken away. You can buy a fancy car or a nice house or some nice clothes or go to eat-a-nice meal which I do, you know, I like to eat at find-that-in, go to Michelin star restaurant, and whatever. But, those things all go, the experiences of physical things go away in your life. Your house, your car, your clothes, or whatever. They deteriorate, They go away. But, the experiences you have you always going to have I'm never going to  forget being an Antarctic sitting amongst a million penguins. I'm never going to forget going, you know, sleeping in the Ice Hotel in the Arctic Circle in the north, being taken there-by on a dogsled from the airport. I've never forget those things, those are the kinds. And some of the people that I've met that's what life is about and you needed enough money to do that and to experience that at whatever level you want but people always say I don't have enough money to travel or I can't afford it's too expensive and I say “Bull-fucking-shit, it’s just not a priority.” It just depends on what your priorities are and you orientate your business to meet those goals. Some people say you need your WHY but I think you need your HOW COME or something you know you need to know what’s in it or what enjoyment are you going to get out of it. It's not just taking care of my family. You're only here once. You're going to work your tail off. Enjoy it! People always say “Kevin, you spent half a million dollars or whatever traveling all over the place. If you invested that somewhere, you know you'd have a great retirement. I'm like, “Who knows if I'll make it to retirement I don't know if I'm going to die of a heart attack or get hit by a bus or have a leg amputated.”

Steve:  Could be a competing hit man to finally get you.

Kevin: Exactly, another hit man like come and take me out you know when I'm sleeping. So, I'm not going to be able to walk the Great Wall of China or whatever. So, you know, to me, that's most important. I don't stress so if something goes bad you know I'll get a little bit of stress, but I'm like, I'll fix it. I'll deal with it. I'll roll out.  I don't let anything stop me.

Steve: That's again, a really good lesson you know the obstacles will show up. Sometimes, I call them lightning bolts they're inevitable that will happen to everybody it's just how you deal with stuff. I really do think that even as people talk about the way I talk about the way from time to time but it's about your personal why it's about what is important to you to make you happy so that you can then you know deliver on the promise of whoever else is involved in your life whether it's your family or your friends or your company or whatever. But, I  definitely think that you know this whole idea of the secret to life for me, it's the journey and it's what you just described the experiences. I highly recommend that people pay close attention to that philosophy. For me, especially with my kids and so forth, we only share experiences. I don't buy on bunches of stuff and swag and you know they have whatever they need to get by but nothing crazy or fancy but the experiences are really what define our relationship. So, very, very well said.

Kevin: Yes, and the other thing is, everybody, successes without failure is luck. Some people do get lucky but it's rare. Usually behind every success there's a lot of hard work and a lot of failures. And so, don't be afraid to fail because you learn from every failure and you're going to build yourself and you're going to change and don't be afraid to get help. I mean that's one of the things that I enjoy. Every successful person had some sort somebody behind them helping them. Some way their grandmother gave them $5,000 or some mentor that told them how to do something or whatever it may be. Every single person had that, sorry I'm in the hotel.


Steve: Yes, that’s alright. I love the ambiance. Its 12:30 in London and its time to sweep the floor. So, we hear that.

Kevin: And so everybody needs a hand, you know. And, that's one of the things I enjoy the most and one of the reasons I'm doing the teaching is, I enjoy helping other people. I want to see other people succeed.  So, whether, it's my wife I want to help her, you know. Whatever her dreams are, I loved making dreams come true, whatever that maybe. That's one of the things that I love in life is helping other people. I'm not going to let someone take advantage of me. You're not going to just like get handouts, you know. I don't give people on the street a dime. Yes, guys begging or whatever they will get that they'll never get any of my money. But, the person that's willing to show that they're willing to work for this, so they have a dream, I'm more than willing to help them if I can. And so, whether that be in the teaching and there's nothing that gives me more or with my wife or whatever there's nothing gives me more satisfaction than me and the guy behind the scene. Let them take the credit.  I don't need the credit. I let them take the credit and succeed and I enjoy doing that.

Steve: Those are definitely big lessons well- learned. So, you've talked about already maybe a time that, you know, has challenged you but you don't stress, you don't give up. Can you think of a defining personal moment, maybe the best professional day of your life anything where you just go this, “I'm satisfied at this moment, maybe not the next day but at that moment...”


48.29 (Kevin talks about why he doesn’t have a defining moment in his professional life.)

Kevin: I've never been satisfied. There's always you can always do better. Yes, the most challenging competition is myself. And so, there's some times where I don't care. But, there's other times where I love to be challenged. I mean, I'm married to a Latina Colombian woman who's constantly challenged me and constantly busting my balls on different things. And I love that! I wouldn't want someone to be passive. She's constantly like “Hey, your shirts crooked.” or you know you get your whatever that I couldn’t go into a lot of detail. But there's always, it's like feels like “Fuck, am I just broken?”. But there's the same in business I'm always challenging myself. So, I cannot recall. I'm not the guy that when I graduated from college, my dad was probably surprised I probably finished because the last semester I quit going to class you know. I had classes where I'd get the syllabus to begin the semester and show up. On the day, to take the test and like there's nobody in the room. The teacher changed the test. I sound like a little shit. So, you know I had to take a summer school classes instead, to fix the problem. So, he probably so graduating from college or something was never a big deal or my first job or my first paycheck. No, I can't really say that I've had in business a defining moment. Personally, probably the first thing that changed me the most is, when I got together with my wife. We did long-distance for seven or six. Seven years, six years but that's probably the thing that changed my life the most. At that point, then, I had to like, straighten up I had to like get my act in order, get my taxes in order, you know. If she was going to come here,you know,check on me and make sure I'm a good boy. And on immigration, I like stuff like you do the background, so the green card and everything. That probably forced me more than anything else to get as a defining.

Steve: Yes, I tell you, there are so many little milestones along the way sometimes we don't even recognize them certainly least often when we're going through the situation. But, sometimes when we look back we're like you know my chart definitely took a little bit of a turn right there.

Kevin:  I mean the other one if you want I guess would probably be that day in Miami you know in that Club, I told you about. That changed the course of my life right there. I know if I hadn't done that I probably would have come back and done some other kind of direct marketing or something and who knows.

Steve: It's funny how those little paths, you know. Just that one little decision just set off a whole series of events.

Kevin: Oh, Yes. And, that's what happens in you. But you got to put yourself out there so that those little things can happen.

Steve: Oh that's right.

Kevin:  The role and adapt with them as they happen.

Steve: You know, always taking some kind of action doing something is relevant. And, you were out there you are doing something and you know even Steve Jobs talked about the idea that, you know, he was too poor to go to college but he still went to this calligraphy class.  Later, he put those patterns together he connected the dots, so to speak, to go, “Hey, what if we could put calligraphy into the Mac operating system”. These are the little pieces that he learned along the way. And, just like you, you found this data stuff that you collected for the clubs. And, then you did direct marketing as it related to, you know, other things later on. But, all of those things have coalesced now today into your online businesses of  various sorts.

Kevin: You know making more money today than I ever did and all those other businesses.

Steve: Yes.

Kevin: And, I'm living an even better life. I'm over here in Europe for three weeks. I'm working five days, six days. And the other 15 days, it's a few little travel days in there but I get to have fun and I'm paid for. You know, I'm getting money to be here they paid my cost and don't like doing while I have that freedom you know

Steve: The freedom is the ultimate payoff in my mind.

Kevin: It is. There's nothing better that I don't you know I've had. People try to come to me say, “Hey, we'll pay you a lot of money if you come work for us, help us with this and that.” I'm like, “You have to pay a lot and I don't and to be honest with you I don't know how long I'd last even at whatever you pay”.

Steve:  Yes, I identify with that highly. I had a very successful company come to me not so long ago and they said, “Hey you can be CEO of our online division.” and I said, “You know, there's no amount of money you can pay me to come to Atlanta.” which is where the headquarters was and they made a significant offer which still was below my expectations for the impossible. So I suppose my point is that, when we know what we want, right? Well, we really define what makes it go around, what is actually fulfilling because it's not just money, it's the lifestyle, it's whatever individuals put their focus on in the prioritization on. But, I for one, I'm a big freedom guy. I like to be able to do what I want, when I want, where I want, with whom I want.

Kevin: I mean, I'll be honest I'm not one of these guys it makes five-year or ten-year plans. I don't project out where am I going to be 20 years from now. And work towards that I just roll with stuff. I do make or I write notes and I like okay “I need to do this.” I'll make short-term goals. Hey, we're from a month to six months to a year max but I never make anything more long-term. I'll talk about it, you know. Whether it's personal like with the wife, “Hey, we're going to have a baby, one day. Let’s talked about it.” But, there's nothing like, “Okay, on this date you know by 2020 we're going have…” it's nothing like that. I'm just enjoying being here, you know. I'm savoring every moment and doing what business-wise what it takes to be able to do what I want to do.

Steve:  Again, you’re finding a lifestyle that has no reason to be fixed.


Kevin: Right!

Steve: We always like to improve. We always like to learn. I know you're a constant learner yourself but the reality is when you have something that it's not broken you don't have to worry about fixing it every day.

Kevin: I mean, the best compliment I ever got, I was sitting on a plane one time going on Hawaii, I think. And, I was talking the guy next to me on the plane for the trip and he was doing like tours or something down in South America or something like that leads different like safaris and different kind stuff in the Africa. And, we're just talking about different things how I live my life. And at the end of the flight, he gets up, you know, he's picking his stuff out of the overhead and he turns to me and says, “Nice meeting you. I’m just going to say one thing, you're freaking weird.”  I was like, “I appreciate that”. There's nothing better because the last thing I want to be is another corporate soldier or another guy that's doing what society says. Society says, when you're 40 you do this, when you're 50, you do this, when you're 60 you do this, when you're 70 you do this. I defy all that stuff. My wife is 20 years younger than me, you know. Most people that's a taboo and a lot of places. There's lots of things, you know. I do in business and in life that people would say, “This is not how you supposed to do it. You're in America you do these things. This is how you do it!” I'm like, “screw that. That's not how I'm doing it.”

Steve: You are definitely a rebel! Awesomers  are always rebels, right? Normies are the ones we like to fall in line. We pick out the wallpaper for their cubicle and they carry on with their lives. We don't have time for that. We don't have the patience for that Mostly and honestly, I would suck at that. I would be I could just can't imagine how fast I would be fire balled out of the cubicle existence, really.

Kevin: Yes, I couldn't do that.

Steve: Yes, all right so it's we kept our clothes. I want to just on a tactical level is there any tool that that helps you in your day-to-day life or business life that you just can't live without some kind of either a poor tool or what have you that you just can't live without that you want to share with us.

Kevin: I'm not a slave to any technology. I'm not, you know, It took me, was not even on Facebook until six months ago. I mean, I was on there for to be able to access groups but as you know, you go look me up on Facebook there's a picture of a dog. And you know there's no information there. The only reason I have a Facebook account so I could get into some business groups and stuff. So, it six months ago, it is like, you know, what I've had so many conventions and so many things people are that's where you got to be now, that's how you connect so I'm like, okay, I'll connect but as a tool, I don't need it. I don't have to have it. And so, there's nothing really from a software level or a tool that is my life is going to change. I don't have it. I'll be totally fine if they all went away. But, yes,   as long as I had internet access, I'd figure something out. But, I mean, I don't know it. Email. If it’s something as simple as email, you know. I go back to when email started. In college, I was sitting little emails and remember you could first add an attachment like a little 6K gift or something that was a big deal. It took 6 minutes to arrive, you know. Upload and download whatever. Some people always say, what's evernote or it's this or I keep my life organized with that. No, I can't name a tool that's unfortunately, I'm sorry.

Steve: It’s alright!

Kevin: There’s tools that I use regularly but if it doesn’t exist, there's another one. I find something else. I  always find another way.

Steve: Yes, that's again, anytime you're going to hack your way through something it's just about solution A, solution B until you find whatever solution ultimately works and I definitely agree with that. So, let me ask you again, tell us how to find you online? Whether it’s your mastermind or your training course. And again,  we'll put this stuff in the show notes but just from your own voice how can we find you online?

Kevin: Someone I want to find out more, probably the best place right now is they go to AMZ. Like A-apple,  M like Mary, Z like Zed amzmarketer.com and that should forward you over to my Facebook page and you can then contact me through there or you can see some of the other podcasts and other things that I do and involved with that's probably the best way.

Steve: Excellent! amzmarketer.com we'll have that in the show notes as well. And so, as you think about it, Kevin, are there any kind of final words of wisdom that you might give to somebody who is, maybe they're on the path to doing something whether it's starting a business, writing a book, they're going to follow whatever their path the happiness they see in any words of wisdom that you might give them as they're starting along this path and maybe facing some uncertainty.

Kevin:  Yes, you cannot finish anything unless you start it. So, I mean, you've got to start, you've got to just take the plunge and start.  Don't be afraid to fail. To me failure is not an option. Failure is just a hiccup in the road. And, you’ll learn and you move on from it. So, don't be afraid to fail. If you're smart and I know you all your listeners. All these listeners out there are. And, you'll figure it out and you'll pivot and you'll move and be nimble and quick. Just live your dreams. I mean you're only on the point at once, you know,  go out there and do something. That's, so you can truly enjoy your life and the people that you're around. And don't do something but just because, you know, if you work in a job and you have to do it because you got to pay the bills, and it's the only way. That's not the only way. There's always another way and don't be afraid to do it.

Steve: Yes, again that's wise words of wisdom. Take action, find the solution. There is a solution to every problem without a doubt. And, no matter how you slice it once they drive to, you know, accomplish whatever that mission is, whether it's to launch a business, to write your book, or you know whatever it is, that desire has to overcome all of your objections to it. All the natural objections of the people around you. So,very well said thank you again Kevin for joining us on Awesomers today. It really is a pleasure and you know definitely you're an awesome in my book really appreciate it having you on today.

Kevin: Yes, no problem Steve. I'm glad to be here. And, I hope this has helped and inspired a few people.

Steve: You know it has. Everybody, thanks again for listening Awesomers.com podcast we will be back after this.

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Steve:  Well, I learned stuff that I didn't know about. Kevin and I I've had the pleasure of meeting Kevin a number of times and spending some good quality time with him in various places including Austin Texas, Kauai Hawaii, Seattle Washington, and probably others that I can't remember. But, I definitely want to let you know that Kevin is a brilliant guy and I'm sure glad that he was joined us as a guest and his story is inspiring and just amazing. I really, really love it. I would love to have you guys go to Awesomers.com/16 to see the show notes and details. And, don't forget now is the perfect time to go share this with a friend and be sure that we get a good listener base over here at Awesomers.com. We're putting an awful lot of work because we want to help Awesomers and entrepreneurs around the world. Empower their lives and empower their businesses.


Well, we've done it again, everybody. We have another episode of the Awesomers podcast ready for the world. Thank you for joining us and we hope that you've enjoyed our program today. Now is a good time to take a moment to subscribe like and share this podcast. Heck, you can even leave a review if you want it. Awesomers as around you will appreciate for your help. It's only with your participation and sharing that we'll be able to achieve our goals. Our success is literally in your hands. Thank you again for joining us. We are at your service. Find out more about me, Steve Simonson, our guest team and all the other Awesomers involved, at awesomers.com. Thank you again.